I find that the second part in the automation life cycle, content curation, to be one of the most attractive steps for companies to maximize their opportunities. Consumers want to know what you find important as an executive, thought leader, or industry leader. However not everyone has time to write a blog post about what they find fascinating and why. Therefore, content curate is a process that grabs all the article you read and pushes them out the audience and says, if you only read a certain amount of material today, this is what I want you to read.
In The Pulse Network’s platform, we look to curate three pieces:
It comes down to simplicity, so we made a one-click option to curate so that we can pull in searches, tags or channels.
Below, I explain more on the benefits of curation
Be sure to watch my complete series on the content automation life cycle and feel free to tweet or e-mail me firstname.lastname@example.org.